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Vacation Rental Scale-Up

Vacation Rental Scale-Up

Thibault Masson for Rental Scale-Up 123 Episodios oct. 2, 2026

Vacation Rental Scale-Up is a podcast for vacation rental managers and short-term rental operators. Hosted by Thibault Masson, it provides strategies for working with major platforms such as Airbnb, Vrbo, and Booking. Episodes cover market data and trends from the US and Europe. The show also explores vacation rental technology, including AI and revenue management software. It features tutorials, expert interviews, and some humor.

Episodios

How AI Helps Rental Managers Find, Pitch and Keep More Owners
How AI Helps Rental Managers Find, Pitch and Keep More Owners oct. 2, 2026 00:59:07 Owner acquisition used to be a one-to-many business: one message, one landing page, one pitch, sent to everybody on your list. Brooke Pfautz argues that constraint is gone, and that the managers who adjust fastest will sign owners the slow way never could.Brooke built Vantage Resort Realty in Ocean City, Maryland from nothing to 500 properties in five years, sold it in 2013, and now runs Vintory,
Europe's New Rule: The Cure Can't Be Bigger Than the Disease
Europe's New Rule: The Cure Can't Be Bigger Than the Disease sep. 28, 2026 00:13:58 Two European decisions landed roughly 48 hours apart, and on the surface they have nothing to do with each other. Google removed the vacation rentals section from Search across the European Economic Area — the EU plus Norway, Iceland and Liechtenstein — as its own chosen remedy to a Digital Markets Act decision. Then the European Commission proposed the Affordable Housing Act, which would require
Airbnb is Investing $250 Million in Building Homes and Ranking Cities
Airbnb is Investing $250 Million in Building Homes and Ranking Cities sep. 25, 2026 00:14:04 For a decade, cities have blamed short-term rentals for taking homes off the market. Airbnb has played defence the whole time. On 14 September, it changed tack and put $250 million into building housing instead.The timing is worth noting. Five days earlier, the European Commission proposed the Affordable Housing Act, which would let cities under housing stress restrict commercial short-term rental
Airbnb Cuts Host Fees to 6% But How Direct Is the Booking?
Airbnb Cuts Host Fees to 6% But How Direct Is the Booking? sep. 4, 2026 00:15:49 Airbnb is offering select hosts a new “Direct Booking Link” with a much lower 6% or 10% host fee. The question is: if Airbnb still processes the booking and controls the guest relationship, how “direct” is it? 🤔In this episode, Uvika Wahi breaks down what Airbnb is testing and why the distinction matters for short-term rental operators. We cover:How Airbnb’s 6% and 10% fees work 🔗 Direct booking
Why Wall Street is Betting Big on Airbnb’s 15.5% Host Fee Mode
Why Wall Street is Betting Big on Airbnb’s 15.5% Host Fee Mode ago. 28, 2026 00:05:01 When Airbnb shifted operators to a single 15.5% host fee, many short-term rental managers assumed a simple price markup would keep their revenue neutral. However, financial analysts at Bernstein and Airbnb leadership view this structural shift as a primary catalyst for business acceleration and recent stock gains.In this episode, we break down the three distinct mechanisms Wall Street is banking o
Why shoulder season needs a full team reset, not just a price cut
Why shoulder season needs a full team reset, not just a price cut ago. 21, 2026 01:05:18 Shoulder season isn't summer on a dimmer switch. It's a reset, and this episode treats it that way. Jay Whiteley, who runs revenue, marketing, and distribution for ViewStay by Casago's roughly 4,500 properties, joins RSU by PriceLabs editor Uvika Wahi and host Kyle Driskell, Manager, RM Partnerships, to break down what changes when peak season ends: who's actually traveling now, wh
The Airbnb Experience deal with Tripadvisor Viator explained in Screenshots
The Airbnb Experience deal with Tripadvisor Viator explained in Screenshots ago. 14, 2026 00:07:35 I booked a trip to a small village in Alsace, and once I was in, I started paying attention to what Airbnb was actually selling me. The homepage had a car rental discount and a luggage storage deal waiting before I'd even packed. My trip page, the first thing I opened after booking, knew my address, my dates, and how many of us were coming, and started selling from there. But when I got to Air
Airbnb's Best Quarter in Years. Hosts Paid For Part of It.
Airbnb's Best Quarter in Years. Hosts Paid For Part of It. ago. 7, 2026 00:24:20 Airbnb just reported 3.6 billion dollars in revenue, nights booked up 10%, and raised guidance for the rest of the year. On paper, one of its best quarters ever.Look closer, and a good chunk of that growth traces back to changes property managers have spent the year worried about, from the new single fee to Reserve Now Pay Later's rising share of bookings. In this episode, we walk through what
4 Easy AI Workflows for More Time, Visibility, and Impact
4 Easy AI Workflows for More Time, Visibility, and Impact jul. 31, 2026 01:02:41 Guests have stopped opening fifty tabs. They open one AI prompt — family of four, two kids under ten, beach, four days, this budget — and book from the shortlist that comes back. So when that shortlist gets assembled, is your business even readable?📺 Watch the screen demos: https://www.youtube.com/watch?v=IVWQb2x6zHw📖 Step-by-step recap and handouts: https://www.rentalscaleup.com/ai-workflows-for-
How to Turn AI Search Visibility Into Actual Short-term Rental Bookings
How to Turn AI Search Visibility Into Actual Short-term Rental Bookings jul. 23, 2026 00:28:50 How do you make sure that when ChatGPT recommends your short-term rental, the guest actually clicks "book"? 🤔While everyone is racing to get surfaced by AI search tools, a mere citation on Claude or Perplexity does not move money. A human still has to click through, weigh your trust signals, and decide to pay. How do you make sure your AI visibility actually turns into paying guests? 💸📖
I Plugged My Pricing Tool Directly Into Claude, Here's What Happened
I Plugged My Pricing Tool Directly Into Claude, Here's What Happened jul. 17, 2026 00:15:58 Most revenue tools still make you log in, click through, and cross-reference before you get an answer. This episode tests what happens when you skip all of that — wiring a live pricing engine straight into an AI assistant and asking it questions in plain English instead.I connected PriceLabs to Claude using its new MCP (Model Context Protocol) connector and put it through real tasks: diagnosing a
What Every Vacation Rental Host Can Learn From Vrbo's Latest Campaign
What Every Vacation Rental Host Can Learn From Vrbo's Latest Campaign jul. 10, 2026 00:16:59 Vrbo's newest ads, Magician and No Chef, are the ones getting all the buzz right now. Big spend, big view counts, the full spotlight moment. 🎬So why bring up a much quieter content campaign running in the background at the same time?Because with major booking platforms, it's rarely the loudest release that teaches you the most. This time, the real playbook is buried in a low-key campaign c

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